Partial Script for a large TELECOMMUNICATIONS COMPANY
Designed to inform employees about a new communications system
Written by Connie Terwilliger - Winter 2001

 

(TELECOMMUNICATIONS COMPANY) Logo treatment – this could be something that has already been created by (TELECOMMUNICATIONS COMPANY). Please let (PRODUCTION COMPANY) know if something like this exists.

[Appropriate music to enhance the logo.]

 

If there is some standard (TELECOMMUNICATIONS COMPANY) logo music, please let (PRODUCTION COMPANY) know.

Fade to series of internal stock footage shots that show technicians on the job in various locations combined with newly shot video of Fleet Management software and hardware. There should be an obvious mix of states shown, as well as diversity in the faces of the employees. There should also be some shots of customers using wireless technology or other high-tech gear.

[Natural sound of technicians and dispatchers doing standard calls.]

 

Suggest audio taping one or two hours of this activity at a service center. If the recording is clean enough, we could take selected pieces and use them as it is, or we can transcribe and re-record using professional talent.

 

Shots continue. Bring in a hero shot of a (TELECOMMUNICATIONS COMPANY) vehicle with three antennae. Include a technician in the shot moving around vehicle getting equipment for job.

 

[Narration]

Here at (TELECOMMUNICATIONS COMPANY) – just like the rest of the world – the wireless revolution is changing what we do and how we do it.  In order to compete -- to grow -- to survive -- we have to keep pace with technology – and use the tools we offer to our customers.

Freeze the action at a strategic point for the opening title.

 

(TELECOMMUNICATIONS COMPANY)

Fleet Management System

 

Keeping Pace with Technology

[Music up]

 

 

 

 

Action continues with hero vehicle and technician getting in cab to check job instructions.

Wireless technology is making the day-to-day business of dispatching technicians more efficient and safer.

Shot of technician working with TechAccess equipment in their vehicle – show diagrams on monitor.

You already understand the power and potential of TechNet. Wireless technology lets you download the data you need when you need it – without having a truck full of diagrams you may not use.

Technician driving off in vehicle with antennae clearly visible in shot. Followed by a shot of the GUI showing the location of a vehicle moving on the screen.

The new Fleet Management System is the next step in creating a total dynamic dispatching system that instantly recognizes and responds to real-time situations.

Map of the South East portion of the U.S. highlighting the overall (TELECOMMUNICATIONS COMPANY) area, and then systematically highlight the areas where the system is being installed.

When fully installed, the system will connect nearly 90 percent of the (TELECOMMUNICATIONS COMPANY) territory.

Dissolve to animated graphic to show the system overview – with title that says:

 

System Overview

 

Depending on how the graphic is created, we may only be seeing portions of it as we move through this overview sequence.

[Audio transition –more call center sound bites.]

Here’s how the whole system is going to work…

 

 

 

 

 

Simple animation linking the vehicles, the satellites and the towers -- first the “Mobile Fleet” vehicles.

Our mobile fleet will be connected – wirelessly – from where ever you are in the region – using a combination of

Then highlight the GPS satellite.

 

 

Global Positioning Satellites – or GPS…the same kind of navigational technology developed for the military that can also locate that prime fishing hole again…

Highlight the towers. Add real photo or footage of one of these towers in a portion of the screen.

… and transmitter/receiver towers hooked up to our Wireless Voice and Data Networks.

Highlight one of the vehicles in the fleet. Add footage of ICU or antenna or hand-held key.

Each vehicle will also have an Alert Transmitter standing by to transmit location data in case of an emergency.

Highlight the Data Center area and the Network Interface Servers and the GPS Application Server.

The signals from the Mobile Fleet move into and out of the Data Center through powerful servers that control the data flow.

Follow signal from Data Center to the Service Centers. Highlight the Service Centers and add shot of supervisor interacting with software at terminal.

 

A high-speed Local Area Network – called a LAN – or a dial-up connection speeds data flow between you and your Service Center.

Highlight Nashville and Charlotte Network Response Center and add photo or footage of people working at Response Terminals.

 

One of the key features of the new Fleet Management System is safety -- and in an emergency your signal is routed directly to the closest (TELECOMMUNICATIONS COMPANY) Network Response Center.

New hero vehicle and hero technician in a new location that feels different from the first. Add title:

 

System Specifics

[Music bridge or more call center sounds]

Close up of the three antennae on top of the vehicle. Shoot this shot long enough so that it can be manipulated in post production to highlight each antennae as needed for script.

The three antennae on your vehicle work together.

 

Highlight the GPS antenna. Then cut away to live action footage of technician doing job.

The GPS antenna is the basis for the dynamic dispatching system. It not only helps you reduce your windshield time -- which improves productivity – which improves the bottom line –which improves profits – which – well, you get the idea –

Footage of different technician with emergency situation (need to determine good example that will be continued later in the program – a fall?) in different location than the current “hero” technician.

… it also provides a way to locate your vehicle if an emergency comes up. We’ll talk more about how this works in a moment.

Highlight BSWD antenna

This antenna transmits and receives signals from the (TELECOMMUNICATIONS COMPANY) Wireless Data Network.

Back to antenna shot and highlight next antenna

And the third antenna is the Remote Alert antenna, which is a key element in the safety aspect of the system.

Live footage of technician at same vehicle doing something that will let us see where the In-Vehicle Control Unit is located on the back wall of the cab area. Fill extra time with shot of animated signals going to and from the vehicle as was developed for Scene 11-14.

Each vehicle equipped with the Fleet Management System has an In-Vehicle Control Unit – or ICU – mounted on the back wall of the cab … which coordinates incoming and outgoing data from the three antennae.

Freeze frame antenna shot, screen back and insert graphic with FCC statement as needed to meet requirements.

By the way, this system has been evaluated for possible harmful radio frequency exposure. And although the Effective Radiated Power is well below the minimum set by the FCC, it’s a good idea to stay clear of the transmitting antenna while the vehicle is operating.

Show call button on dashboard.

Each service vehicle also has an Alert Call Button located on the dashboard where you can get to it quickly.

Show call button inside cage area of vehicle with side door.

 

If you have van with a sliding side door, you will find another Alert Call button mounted just inside the doors on the cage area.

Show call button in tool bin on same side at the antenna is located.

Vehicles with no inside storage area will have the alert button mounted in the tool bin on the same side of the vehicle as the antenna.

A way to show why the technician would need a hand-held Remote Alert might be to show him/her away from truck and stuck someplace. Tool belt hooked to something?

 

Each vehicle will also have two Remote Alert Transmitters – attached your vehicle keys. These hand-held Alert Buttons are pre-programmed to the ICU in the vehicle and won’t work with another vehicle.

Long paragraph – need to find images to cover it if we keep it in. What happens to the system when it “wakes up” or goes to “sleep?”

 

 

You don’t have to worry about turning the system on or off – it is programmed to automatically “wake up” when the vehicle is started at the beginning of a shift and go into “sleep” mode after the engine has been shut down for a while. It will also “wake up” anytime one of the alert buttons is pressed.

New “hero” technician in new location that again looks like it is in a different (TELECOMMUNICATIONS COMPANY) Region. Add title:

Alert Calls

 

[Music bridge or call center sounds]